The Language of Persuasion

In Question (iii) of the Comprehension Question A you will usually be asked about the style that was employed by the writer. If you are asked how the writer used the language of persuasion effectively in the text, you need to be able to identify the features of this type of language and find examples from the text to back up your answer.

The language of Persuasion relies on the use of emotion rather than logic to persuade the reader to listen to your point of view. In metaphorical terms, it is when someone listens to their heart instead of their head. Click on the links below to find out more about these features and look at some examples from previous exams.

Features of the Language of Persuasion

Examples of the Language of Persuasion

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